Review Management

Why Online Reputation Matters to Small Business

Review Management / By

Why Online Reputation Matters to Small Business A small business, especially one with a physical location serving a local community, may underestimate the importance of a positive online reputation.  You are not looking for nationwide or worldwide customers, so what’s the big deal? Considering 82% of online searchers follow up via an in-store visit, it …

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Why Every Local Business Should Leverage Direct Marketing

Digital Marketing, Google My Business, Review Management, Social Media / By

Why Every Local Business Should Leverage Digital Marketing Digital marketing isn’t optional.  The fact remains, though, that only 84% of businesses have a content marketing strategy as of early 2021.  16% don’t. If you’re one of the people who has put off digital marketing or done it haphazardly, it’s time to get serious about it.  …

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